Curve the plus size is a Nigerian brand birthed to appreciate and celebrate the curvy woman. Curvy/plus size women usually find shopping their clothes size difficult especially in trending, sexy and stylish outfits limiting to normal and boring looking clothes, hence the establishment of CURVE The plus size store. The brand caters for all things plus size ranging from formal wears to casuals, sportswear, foot wears, bags, shape wears, lingerie, sleep wears etc.
Agatha Moreno is a British-Nigerian ready-to-wear fashion brand, founded by Agatha Otene Moreno in 2015.The casual everyday collection for the brand is PJJD by Agatha Moreno and the high-end luxury collection known simply as Agatha Moreno produces a line of luxury female wear, official outfits, evening gowns, maxi dresses, menswear and much more.
Luvita Creations was founded by Lovelyn Ita in 2016. Ever since they hit the Nigerian fashion industry they’ve awed everyone with their unique designs and patterns, the brand has swiftly become known for its ability to combine African prints and western fabrics to make a perfect blend of stylish clothes for the modern African woman.
NIIFFE was started in 2010 solely as a bespoke brand catering mainly for weddings and special events (majorly red carpets), they then launched in their RTW arm in 2012 with the sole aim of providing the opportunity for people to be adequately represented through their fashion sense and style. It has always been their belief that clothes should be made to fit our bodies and not the other way round and as a result, their designs are magnificent, mysterious, fresh, radiant, elegant with and intensive that you will find desirable.
Opening in Lagos for the first time is the only fashion runway show ever dedicated to Plus Size Models and Apparels. In the light of realities, this will be the first TRULY AFRICAN fashion runway show! African culture celebrates the healthy looking plus sized woman. She is the everyday woman in the African Office, Shop, Marketplace and on the streets.
Western Fashion Trends has tended to alienate the plus sized African woman, almost to the point of stigmatising her body size. This fact has tended to question the integrity of conventional African Fashion runways with ‘zero’ sized models strutting the runways being viewed by audiences, 85% of whom are plus sized! This tended to create a divide, between the audience and the fashion show.
To Bridge this gap and put the real needs of the average African woman on the runway, the Plussize Fashion Week is finally born, thus bringing an African Fashion Feel to an African Audience.
The Plussize Fashion Week is poised to celebrate the African Woman’s Body, while not excluding zero sized and other sized models and apparels as well. It also not a female exclusive fashion show, male apparels and models are also to be showcased.
Plussize Fashion Week is endorsed by FADAN
ABOUT THE ORGANISERS
Plus-size Fashion Week (PFW®) is powered by, SR Capital EM Limited UK registered organisation and supported by an upcoming UK based fashion agency, Shiloh Abraham.
Plus-size Fashion Week (PFW®) is produced by MAHOGANY Events, a wide reaching events management company in terms of coverage spectrum. The company has an extensive background in the production of fashion related events and a strong and effective mix of proven Fashion industry event experience. Sola Oyebade, CEO MAHOGANY Events, Creative Director of Plus-size Fashion Week (PFW®) has over 20 years of experience in fashion event production and is frequently called upon for expert quotes related to the fashion industry.
The Plus-size Fashion Week PR is managed by YD Agency. Piloted by Yetty (Yetunde) Ogunnubi, a London Trained Public Relations and New Media expert, YD Agency has managed PR for some frontline fashion events in Nigeria. The company also manages PR for some frontline brands, corporate bodies and organisation.